Bill Belichick seems to be getting the hang of things on the field at UNC, and now it seems he’s trying to gain control off the field.
Page S2From§Eachthe midnight edition — 17 September 2026
Belichick denies girlfriend runs his program for the third time in five days

Hot Mic Moment
get me the political desk before this airs. A state university funded by North Carolina taxpayers is sitting on a bombshell investigation into its own football program, and its head coach has spent five days denying his girlfriend's job title without ever being made to answer the investigation he stayed silent on back on September 7th. Somebody in Raleigh ought to ask who runs that football program before anyone asks who runs Bill Belichick's love life.
Gushis side
GUS: Bill Belichick's football program has made bigger news off the field this month than on it, starting back in 2019, when the Pro Football Hall of Fame announced it was overhauling its entire election process after snubbing him.
GUS: Three days later, on September 7th, Belichick walked into an intense press conference and stayed tight-lipped on the bombshell investigation into his own UNC football program, answering, by this reporter's count, zero of the questions asked.
GUS: Five days later, on September 12th, Hudson stood front and center on the UNC sideline for the season's home opener win over East Tennessee State — one coach's lady companion, by this reporter's count, in five decades on this beat.
GUS: Then on September 16th, Belichick told CBS Sports flatly that reports of Hudson running the program are a "flat-out lie" — his first word on the subject since May of 2025, and, this reporter would note, since the day she crashed his 60 Minutes interview.
GUS: The New York Post followed Thursday with Belichick calling the whole idea "ridiculous" not once but twice, in two separate stories — bringing the season's total denials, by this reporter's count, to two even.
Trudyher side
Try September 4th of this year — the Post ran that thirteen days ago, not seven years back.
That count you got right for once — the Post's own account says he stayed "tight lipped," full stop.
One is a sample size, not a trend, and "lady companion" died with the Ford administration — she's his girlfriend, same as the Post calls her in that very sentence.
CBS Sunday Morning, not 60 Minutes — same network, different broadcast, sitting one paragraph over from where you copied that quote.
That's three, not two — CBS on the sixteenth, the Post twice on the seventeenth, since she showed up on that sideline September 12th. Three denials in five days for something that isn't happening.
Settle down, nobody's patching you through tonight — though you stumbled onto the receipt anyway: the Post's own account has him tight-lipped on that investigation as of September 7th, and nothing in this file since says he's answered it. Go take your nap, sugar.
“They'll deny a girlfriend runs a football program three times in five days but they won't answer one question about the actual investigation into that program — count how many press cycles go to the love life versus the accountability, that ratio's the whole con. A state school's under a bombshell investigation and the coach's PR strategy is to make you argue about his dating life instead; taxpayers are still paying his salary either way.”
“Look, a man's entitled to a private life, and honestly him coming out three separate times to shut this down just shows how seriously he's taking transparency — wait, three separate times, that's — that does sound like a pattern now that I say it out loud. I didn't say pattern. Forget the word pattern.”
The receipts
Speaking on the subject for the first time since May 2025, Belichick tried to clear the air by saying his 25-year-old girlfriend has no role with the North Carolina program
Controversy erupted after Hudson interrupted the legendary coach's "CBS Sunday Morning" interview last year.
· Jordon Hudson emerges to join Bill Belichick, UNC on sideline for home opener win from the morgue, 12 Sep 2026
· Bill Belichick breaks silence on bombshell UNC investigation from the morgue, 7 Sep 2026
· Pro Football Hall of Fame makes notable changes to election process after Bill Belichick snub from the morgue, 4 Sep 2026
This page is a back-issue: the story as it ran, receipts as they were. The current edition is at the front. The byline is a pen name for a column drafted by a machine and checked by the editor: how this is made.